![]() ![]() Schwartzberg adds that a great tool for conveying uniqueness and authenticity in a corporate setting is to tell personal stories to illustrate your points. “The desire to communicate ‘in fresh ways’ should be reframed as the desire to communicate authentically,” says Joel Schwartzberg, author of “Get to the Point!” and “ The Language of Leadership.” “To convey authenticity, speakers should avoid and reject words and phrases that don’t match their natural speaking style or vocabulary.” Focus on clear communication, not fresh lingo ![]() When your messaging is precise, helpful, and includes relatable examples without overdoing the clichéd business jargon – well, it’s a win-win. Research indicates that clearer language helps people not only understand, but trust what you’re saying. Many people added their corp-speak pet peeves to our community post about business jargon phrases, with examples like “action that,” “the ask is,” and my new (cringey) favorite, from community leader Brittany Joiner, “single throat to choke.”īut we can’t just make fun of overused corporate-speak. Who doesn’t love mocking business buzzwords? It’s a game-changer to get buy-in for our new ideas as we do a deep dive and ideate. Substituting more specific alternatives will make a more compelling case to your audience. Many examples of corporate jargon are overused and imprecise. ![]() Rather than focusing on phrasing, strive to make a clear and original point, says author Joel Schwartzberg.Research shows that using vague vocabulary can undermine trust in your message. ![]()
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